How to get more dollars out of auto repair
June 29, 2015

Tips for benchmarking mechanical work
What metrics should tire dealers be tracking to make their mechanical work more profitable? Service advisor to tech ratio is one benchmark.

Giti hires Aben as senior vp
Tire industry veteran John Aben has joined Giti Tire (USA) Ltd. as the company’s new senior vice president.

Tire Pros adds regional think tank sessions
Tire Pros has added to its lineup of dealer training programs with regional roundtable discussions that focus on problems dealers often face. More than 275 Tire Pros franchise owners participated in the first 48 "Think Tank Discussions" held around the country.

McCarthy acquisition doesn't include retreader
McCarthy Tire Service Co.'s purchase of Ragan Tire Group LLC does not include RDH Tire and Retread Co. (RDH) based in Cleveland, N.C.

Dunn Tire opens new Erie-area store
Dunn Tire LLC is replacing one of its Erie, Pa. stores with a new, six-bay location a couple miles away in Harborcreek, Pa. The new store is located at 4440 Buffalo Rd.

Hornsby will open fifth warehouse July 6
Hornsby Tire Distributors Inc. is expanding into the Mobile, Ala., market. The company has located its fifth distribution center in Mobile. Operations are set to begin July 6, 2015.

Alliance says g'day to Wallin and 3 others
Alliance Tire Americas Inc. recently added a number of new hires, including an agricultural product manager.

Pirelli promotes men's health via Twitter
Pirelli Tire North America Inc. has launched a Twitter campaign with the Men’s Health Network. The #HealthierMan campaign aims to raise awareness of the importance of a healthy lifestyle and simple daily habits that men can implement for overall health benefits.

Continental kicks off youth soccer sponsorship
Continental Tire the Americas LLC is adding to its portfolio of soccer sponsorships, signing a deal with the American Youth Soccer Organization (AYSO) to become the official tire of the club. The multi-year agreement also names Continental the presenting sponsor of the Safe Haven program, a child and volunteer safety program.

Lori’s Listening

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Tire registration and legislation
Legislation should be the last resort when attempting to solve problems. Legislation is the lazy man’s way of getting things done. Legislation causes more grief in the long term than common sense does.

Customer inquiries: ‘How’s ZAT sound?’
Ask the right questions, in the right way, in the right order, for the right reasons. When betting on horses, the “trifecta” is when someone picks the first three finishers in exact order, which yields a much larger payout. The same payout principle is true when helping customers select tires and service for their vehicles. Asking the right types of questions in the right order will yield the maximum benefit for the customer and the sales associate.

Tips to measure and track your way to more profitable mechanical work
What metrics should tire dealers track to make their mechanical work more profitable? Bob Fox, owner of J&J Tire Factory in Helena, Mont., answered that question during a presentation at the Tire Factory Inc.’s annual dealer meeting last February. (On May 28, Tire Factory announced it joined Point S, an international network of independent tire and car service dealers; details are on page 12 of this issue of MTD.)

The fate of Chinese tire imports is in the hands of the ITC
By July 27, 2015, we will know if the duties on consumer tires imported from China will stand. The U.S. International Trade Commission (ITC) will make that determination.

2015 tire tariffs: Why Cooper is stress-free with the wait-and-see approach
When tire companies say they are going to take a "wait-and-see" approach to the tariff situation, they generally mean one of two things.

5 more interesting facts about the Goodyear/Sumitomo dissolution
Here are five final thoughts on the end of the alliance between Sumitomo Rubber Industries Ltd. and Goodyear Tire & Rubber Co. Some involve continuing research on the part of Modern Tire Dealer; others were insights pointed out by a Goodyear spokesperson.

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