Tire Pros has added to its lineup of dealer training programs with regional roundtable discussions that focus on problems dealers often face. More than 275 Tire Pros franchise owners participated in the first 48 "Think Tank Discussions" held around the country.
Pirelli Tire North America Inc. has launched a Twitter campaign with the Men’s Health Network. The #HealthierMan campaign aims to raise awareness of the importance of a healthy lifestyle and simple daily habits that men can implement for overall health benefits.
Continental Tire the Americas LLC is adding to its portfolio of soccer sponsorships, signing a deal with the American Youth Soccer Organization (AYSO) to become the official tire of the club. The multi-year agreement also names Continental the presenting sponsor of the Safe Haven program, a child and volunteer safety program.
Legislation should be the last resort when attempting to solve problems. Legislation is the lazy man’s way of getting things done. Legislation causes more grief in the long term than common sense does.
Ask the right questions, in the right way, in the right order, for the right reasons. When betting on horses, the “trifecta” is when someone picks the first three finishers in exact order, which yields a much larger payout. The same payout principle is true when helping customers select tires and service for their vehicles. Asking the right types of questions in the right order will yield the maximum benefit for the customer and the sales associate.
What metrics should tire dealers track to make their mechanical work more profitable? Bob Fox, owner of J&J Tire Factory in Helena, Mont., answered that question during a presentation at the Tire Factory Inc.’s annual dealer meeting last February. (On May 28, Tire Factory announced it joined Point S, an international network of independent tire and car service dealers; details are on page 12 of this issue of MTD.)
Here are five final thoughts on the end of the alliance between Sumitomo Rubber Industries Ltd. and Goodyear Tire & Rubber Co. Some involve continuing research on the part of Modern Tire Dealer; others were insights pointed out by a Goodyear spokesperson.