UHP buyers do more research and ask more questions
April 17, 2014

Four steps for servicing UHP customers
A recent survey found that 85% of automotive aftermarket shopping starts online. Modern Tire Dealer columnist Wayne Williams says it feels more like 100% to frontline staff and shop owners. How, then, do you service customers who are hours ahead on their UHP research?

Kumho doubles dealer program payouts
Kumho Tire U.S.A. announced it will double payouts for select tires in its Premium Fuel associate dealer program in the second quarter.

NCTDA honors hall of famer and dealer of the year
The North Carolina Tire Dealers Association (NCTDA) inducted the late J.H. “Shorty Parrish, founder of Parrish Tire Co., into the North Carolina Tire Industry Hall of Fame and presented its first-ever dealer of the year award to Ricky Benton, owner of Black’s Tire Service Center.

Vogue Tyre opens 17th Custom Center
Vogue Tyre & Rubber Co. announced it has opened its 17th Custom Center location at Penske Cadillac Buick-GMC in Torrance, Calif., the largest Cadillac dealer on the west coast.

Goodyear NASCAR promo awards Camry
The Goodyear Tire & Rubber Co. has announced the Goodyear Fuel Strategy Sweepstakes where entrants have the chance to win one of the most fuel-efficient cars on the road, the Toyota Camry Hybrid fitted with and Goodyear Assurance Fuel Max tires.

Trelleborg launches Interfit dealer network in U.S.
The Trelleborg Wheel Systems unit of Trelleborg Group has launched its Interfit service network in the U.S., bringing marketing, commercial and technical support as well as a rewards program to industrial tire dealers.

Tireco expands Milestar line
Tireco Inc. has added the MS597 Steelpro professional series to its Milestar brand. The MS597 is designed for heavy duty commercial light truck applications.

Network has new Auto Pride website
The Automotive Distribution Network (Network) has launched a website to complement the latest program offerings of its Auto Pride division.

Bridgestone receives worker safety awards
Bridgestone Americas Inc. received four awards from the Rubber Manufacturer’s Association (RMA) for safety performance of plants operated by Bridgestone Americas Tire Operations.

Latin American tire expo announces speakers
Exhibit space is sold out for the 2014 Latin American & Caribbean Tyre Expo July 23-25 at the Atlapa Convention Center in Panama City, Republic of Panama. Organizers announced speakers for the event, which is expected to draw 3,500 visitors from 40 countries.

Omni United's CEO receives recognition
G.S. Sareen, CEO and president of Omni United Pte. Ltd., received Prestige Singapore’s "100 Most Influential Power List 2014" recognition in itsPrestige Lifestyle 2014 issue.

Lori’s Listening
The Biss List

Advantages of joining a program group
Many of the 30,000 independent tire dealers in the United States have aligned themselves with either program groups or associate dealer programs. The former are often run by tire dealers, the latter by tire manufacturers.

Final words on tire aging
This is absolutely the last editorial I will write on tire aging. Not counting this one, I have written four since 2002.

Shopping for UHP service equipment? Three dealers share some tips
Driver expectations for a firmer, sportier and more responsive feel are helping to boost sales of ultra-high performance tires. But maximizing opportunities to profit from consumer demand for shorter sidewalls requires investments in equipment for servicing UHP tire and wheel assemblies.

Right or wrong, the U.S. government is picking on Michelin
The United States government seems to have it out for Groupe Michelin and, to a lesser extent, Michelin North America Inc.

What is going on at Sears? The noise is deafening
Sears Holdings Corp. continues to change the way the aftermarket looks at Sears Auto Centers.

When car dealers recall vehicles, it's a loss-win for them. Here's why
How much do automobile recalls really hurt the manufacturers themselves? It may not be as much as you think. And they certainly can hurt your business.

U.S. Gasoline and Diesel Fuel Prices
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